Tassimo

Tassimo logo.png
The Tassimo Hot Beverage System is a consumer single-serve coffee system that prepares one-cup servings of espresso, regular coffee, tea, hot chocolate, and various other coffee drinks, notably those including milk such as latte or cappuccino. The brand is owned by Jacobs Douwe Egberts.

Tassimo was first introduced in France in 2004 and is now also available in Andorra, Austria, Canada, Czech Republic, Denmark, Greece, Germany, Ireland, Norway, Spain, Sweden, Switzerland, The Netherlands, Russia, Poland, Portugal, Romania, the United Kingdom and the United States.

The machines were originally developed by Kraft Foods. The original machines were manufactured by Saeco and distributed by Braun. In early 2008, Procter & Gamble, the parent company of Braun, began phasing out sales of Braun kitchen appliances in North America. In August 2008, it was announced the new generation of Tassimo machines would be manufactured by Bosch. At the same time, Kraft announced double-digit growth for the second quarter in a row for its Tassimo coffee T-Disc sales.

The Tassimo system utilizes proprietary non-reusable plastic beverage pods, called T-Discs, which are produced and distributed by Mondelēz. A bar code on top of each T-Disc instructs the machine to use the proper brewing settings. It will then change the water temperature, the amount of water, and the brew time and strength. This allows the Tassimo pod maker to brew a variety of hot drinks: filtered style coffee, cappuccino, short espresso, tea, and hot chocolate. The brewing process takes between 30–60 seconds. Discs containing milk use UHT milk, not powdered milk.

Tassimo T-Discs are currently offered under brands owned by Mondelēz or Kraft Foods, including Gevalia, Maxwell House, Mastro Lorenzo, Nabob, Carte Noire, Jacobs, Suchard and Twinings. Not all brands are available in all markets (for example, Kraft-owned Nabob T-Discs are only available in Canada, while Mondelēz-owned Kenco T-Discs are available in the British Isles). In some markets, Tassimo has entered into partnerships with third parties to market T-Discs from non-Kraft and non-Mondelēz brands. In the United Kingdom, T-Discs with the Costa Coffee brand have been sold since September 2012. In Canada, T-Discs are sold under the coffee shop brands Second Cup, Tim Hortons, McCafé as well as private label supermarket brands like Irresitible, Our Finest and President's Choice.

As of April 2011, Tassimo had three models that use the T-Discs (Tassimo coffee pod), the Intermediate, the Suprema (which comes with Red or Silver highlights) and the Premium which comes in 'Twilight Titanium'.

This page was last edited on 9 February 2018, at 11:50.
Reference: https://en.wikipedia.org/wiki/Tassimo under CC BY-SA license.

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